Redefining Business Communications

Sometimes, it's not what you say– it's how, when and where you say it that counts.

So imagine if every campaign was supported by a full range of communications in every channel, from print to SMS to the Web.

Imagine effective, relevant, targeted and timely communications going out to customers throughout their journey with you.

Thunderhead NOW makes it a reality, effortlessly delivering the highly personalized Business Communications you need now, and future-proofing your investment to keep your edge sharp.

Here's how:

• Thunderhead's XML solution means you can use any channel you like to get your message across, including SMS, email, or website
• As the marketplace fills up, organizations need to differentiate themselves more, for example by exploiting one-to-one marketing
• Thunderhead puts your marketing professionals back in control of your messages, helping them to create accurately targeted, relevant campaigns with the minimum of hassle
• You increasingly need to be agile with the way you communicate. Rather than relying on traditional large communications systems, you now need to cope with one-off, ad-hoc or event-driven communications, for example after a call center inquiry
• Thunderhead's Correspond NOW was uniquely designed to cope with one-off communications, meaning it's easy to create, audit, change, produce and track single communications
• As regulations change, you must be able to adapt communications quickly and keep them compliant
• It's easy to amend regulatory content and then lock it, preventing accidental or unauthorized changes from creeping in
• If you're growing, multiple sites can result in an explosion of inconsistencies. To cope, they need to be able to exchange information in a way that's highly automated, manageable and, most importantly, reliable
• From single communications to millions of documents, Thunderhead NOW can cope with the size of your organization and grow with it as it expands. And with all your content in one place, it's easier to re-use content and remove inconsistencies
• In the face of competition, you need ways to develop longer-lasting relationships with your customers - retention is now as much of a priority as acquisition
• Business Communications created using Thunderhead NOW give you better brand consistency, more impact, clearer presentation and better targeting. They are also delivered using your customers' preferred channels - helping you to improve customer service and retain customers

And of course, as ever, you need to streamline your business processes and trim waste to remain competitive.

Thunderhead NOW means it takes less time and fewer resources – for IT and for other business users – to get each communication out and working for you. And as it works alongside your existing systems, up-front costs are manageable too.